Why The INBOUND Conference Is a Must-Attend Event For Serious HubSpot Customers [INFOGRAPHIC]

Posted by Josh Paul on Aug 12, 2019 4:33:51 PM

Get A Bullet-Proof Justification Framework

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Topics: B2B Marketing, HubSpot, Inbound Marketing, Content Marketing

What Is Lead Management?

Posted by Josh Paul on Aug 1, 2019 3:50:27 PM

Your lead management process must include the following 5 elements:

  1. Definitions
  2. Process
  3. Automation
  4. Accountability
  5. Reporting
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Topics: Sales, CRM, Lead Management

Why Am I So Passionate About Growing Businesses With HubSpot?

Posted by Josh Paul on Jul 9, 2019 10:46:52 AM

I was about to wrap up the call and he asked...

“You don’t sound like other consultants. Why are you so passionate about growing businesses using HubSpot?”

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Topics: B2B Marketing, HubSpot

Salesforce vs. HubSpot: Customizing Your CRM

Posted by Josh Paul on Jun 14, 2019 8:19:30 AM

HubSpot and Salesforce are both great CRM platforms.

However, they are very different software products.

This week, I was asked to advise a large enterprise company on the best CRM and customer experience platform for their current and long-term strategies across multiple divisions.

There were over a dozen people on the phone - from IT to sales.

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Topics: HubSpot, Sales, CRM, Lead Management

How HubSpot’s Sales Platform Makes Sales Reps 72% More Efficient [Data]

Posted by Josh Paul on May 30, 2019 7:15:31 PM

The following experiment shows how using HubSpot’s sales tools correctly can help sales reps redirect 30 hours a month back to selling and building relationships.

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Topics: HubSpot, Productivity, Sales, CRM

Episode #28: How To Get Into More Sales Calls With Inbound Leads [Inbound Sales Tips]

Posted by Josh Paul on May 6, 2019 8:00:51 PM

Is your sales team is struggling to get leads on the phone?

This might be one of those situations where technology and easy access to digital data are getting in the way of good old fashioned common sense.

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Topics: B2B Marketing, Sales, Lead Management

Episode #27: Beyoncé's Brilliant Marketing Move Every Small Marketing Team Should Steal

Posted by Josh Paul on Apr 29, 2019 1:28:47 PM

How many concerts did you attend last year? One concert? Two concerts? Every other weekend?

For most performers, a concert is a one-time event. They move from city to city scooping up revenue from each venue’s ticket and merchandise sales.

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Topics: Inbound Marketing, Content Marketing

Episode #26: How To Stop This Hidden Sales Killer Before It Does Lasting Damage To Your Company And Career

Posted by Josh Paul on Apr 10, 2019 12:47:27 AM

If you are under pressure to increase revenue, it can be an awful feeling.

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Topics: Sales, CRM, Lead Management

The Easiest Way To Unlock Your Inbound Marketing & Sales Strategies

Posted by Josh Paul on Apr 4, 2019 3:03:04 PM

The thing I love most about inbound marketing and sales is I don’t have to sell.

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Topics: HubSpot, Sales, Inbound Marketing

Episode #25: How To Increase Search Engine Rankings In A Crowded Market [SEO]

Posted by Josh Paul on Apr 1, 2019 1:23:20 PM

Sit still. Did you feel that?

That is the traditional SEO ground shifting beneath your feet.

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Topics: Search Engine Optimization (SEO)