What Does A Modern Social Media Manager Do (And Do You Need One)?

Posted by Josh Paul on Oct 12, 2018 3:30:31 PM

I used to knock the role of social media managers.

I was generating hundreds of leads each month by producing long-form content and marketing offers, while every social media manager I encountered was more concerned with being the only one in the company who knew the ins and outs of Facebook and Instagram. They didn't seem interested at all in weaving their expertise into a larger plan to grow the company.

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Topics: B2B Marketing, Social Media