--- title: "Episode #21: How To Create A Chatbot That Turns Website Visitors Into Sales (Using HubSpot, Drift, Or Other Chat Tools)" description: Read on to learn quick and easy tips for building a chatbot that will positively impact every phase of your company's marketing and sales process! image: https://blog.pipelineops.com/hubfs/how-to-create-a-chatbot-for-marketing-and-sales-1.jpg --- 602-536-5560 [hello@pipelineops.com](mailto:hello@pipelineops.com) [![Pipeline Ops](https://blog.pipelineops.com/hubfs/Pipelineops_November2019/Images/Pipeline_Ops_logo_hubspot-sales-crm-consulting.png) ](https://pipelineops.com/) # Revenue Ops & Automation Blog ## Episode #21: How To Create A Chatbot That Turns Website Visitors Into Sales (Using HubSpot, Drift, Or Other Chat Tools) Posted by [Josh Paul](https://blog.pipelineops.com/author/josh-paul) on Feb 12, 2019 3:40:00 PM ![Josh Paul](https://app.hubspot.com/settings/avatar/0e6086b699e99d17d4a87634f064a41b) - [Tweet](https://twitter.com/share) What if you could provide specific answers to website visitors' questions without making prospects and customers dig for information on their own? If you are like me (and my clients), your business would be positively impacted if you could use those interactions to bring people down your funnel faster. I recently led a session for the HubSpot User Group in my hometown of Phoenix on *How to Create A Chatbot In HubSpot That Turns Website Visitors Into Sales Conversations In Your Sleep*. During the two-hour seminar, I facilitated a discussion about how conversational marketing is different than other types of inbound marketing.  More specifically, we discussed how to develop an on-site lead generation strategy using chatbots. ### Listen to the Full Podcast Episode in [iTunes](https://itunes.apple.com/us/podcast/small-marketing-teams/id1175122446) or Below You can get the slides from that presentation by clicking on the image below: [![Slides: How to Create a Chatbot Strategy](https://blog.pipelineops.com/hs-fs/hubfs/Imported_Blog_Media/get-the-slides-creating-a-chatbot-strategy-in-hubspot.png?width=909&height=685&name=get-the-slides-creating-a-chatbot-strategy-in-hubspot.png)](https://blog.pipelineops.com/hubfs/phoenix-hubspot-user-group-chatbots-feb19-josh-paul.pdf) In this episode of the Pipeline Ops podcast, I walk you through these same tips that I gave to the HubSpot User Group. You’ll learn how to build a chatbot that will positively impact every phase of the marketing and sales process. [![Sign-Up For Our New HubSpot CRM Masterclass](https://no-cache.hubspot.com/cta/default/3861269/92c4516c-6cb7-43f4-946d-96410fe87fdd.png)](https://cta-redirect.hubspot.com/cta/redirect/3861269/92c4516c-6cb7-43f4-946d-96410fe87fdd) Topics: [Podcast](https://blog.pipelineops.com/tag/podcast) ### Recent Posts ### Posts by Tag - [Sales (34)](https://blog.pipelineops.com/tag/sales) - [HubSpot (29)](https://blog.pipelineops.com/tag/hubspot) - [Modern Sales Management Podcast (25)](https://blog.pipelineops.com/tag/modern-sales-management-podcast) - [Podcast (23)](https://blog.pipelineops.com/tag/podcast) - [CRM (20)](https://blog.pipelineops.com/tag/crm) - [Lead Management (16)](https://blog.pipelineops.com/tag/lead-management) - [Sales Process (16)](https://blog.pipelineops.com/tag/sales-process) - [Sales Efficiency (14)](https://blog.pipelineops.com/tag/sales-efficiency) - [Company News (10)](https://blog.pipelineops.com/tag/company-news) - [B2B Marketing (8)](https://blog.pipelineops.com/tag/b2b-marketing) - [Productivity (8)](https://blog.pipelineops.com/tag/productivity) - [Sales Automation (8)](https://blog.pipelineops.com/tag/sales-automation) - [CRM Adoption (7)](https://blog.pipelineops.com/tag/crm-adoption) - [Inbound Marketing (7)](https://blog.pipelineops.com/tag/inbound-marketing) - [Revenue Operations (7)](https://blog.pipelineops.com/tag/revenue-operations) - [Content Marketing (6)](https://blog.pipelineops.com/tag/content-marketing) - [Sales and Marketing Alignment (5)](https://blog.pipelineops.com/tag/sales-and-marketing-alignment) - [Customer Experience (4)](https://blog.pipelineops.com/tag/customer-experience) - [Email Marketing (3)](https://blog.pipelineops.com/tag/email-marketing) - [Lead Nurturing (3)](https://blog.pipelineops.com/tag/lead-nurturing) - [Marketing Automation (3)](https://blog.pipelineops.com/tag/marketing-automation) - [Sales Messaging (3)](https://blog.pipelineops.com/tag/sales-messaging) - [Campaign Planning (2)](https://blog.pipelineops.com/tag/campaign-planning) - [Enterprise Sales (2)](https://blog.pipelineops.com/tag/enterprise-sales) - [HubSpot Reporting and Analytics (2)](https://blog.pipelineops.com/tag/hubspot-reporting-and-analytics) - [Search Engine Optimization (SEO) (2)](https://blog.pipelineops.com/tag/search-engine-optimization-seo) - [Social Media (2)](https://blog.pipelineops.com/tag/social-media) - [sales content (2)](https://blog.pipelineops.com/tag/sales-content) - [Account-Based Marketing (1)](https://blog.pipelineops.com/tag/account-based-marketing) - [Career Advice For Marketers (1)](https://blog.pipelineops.com/tag/career-advice-for-marketers) - [HubSpot User Group (1)](https://blog.pipelineops.com/tag/hubspot-user-group) - [Marketing And Sales Budgets (1)](https://blog.pipelineops.com/tag/marketing-and-sales-budgets) [See all](https://blog.pipelineops.com/podcast/episode-21-how-to-create-a-chatbot-that-turns-website-visitors-into-sales-using-hubspot-drift-or-other-chat-tools#) #### About Pipeline Ops Pipeline Ops is HubSpot's premier sales enablement and marketing automation partner. We serve people who are generating leads today or have target accounts, but too few of those leads are converting into revenue. #### How We Help [HubSpot CRM & Sales Hub Implementation](https://pipelineops.com/hubspot-sales-crm-implementation/) [HubSpot RevOps Consulting](https://pipelineops.com/hubspot-crm-sales-consulting/) [HubSpot Training](https://pipelineops.com/hubspot-training-and-workshops/) [HubSpot Automation Solutions](https://pipelineops.com/hubspot-sales-marketing-automation-services/) #### HubSpot Solutions [HubSpot Custom Chat Bot](https://pipelineops.com/solution-hubspot-chatbot-setup-custom-chatbot-consultants/) [HubSpot Custom Reporting & Dashboards](https://pipelineops.com/hubspot-reporting-custom-dashboards/) [Lead Nurturing Automation](https://pipelineops.com/hubspot-lead-nurturing-automation/) [Lead Routing Automation](https://pipelineops.com/hubspot-lead-routing-automation/) [Automated Lead Qualification](https://pipelineops.com/hubspot-lead-qualification-automation/) [Automated Webinar Funnels](https://pipelineops.com/hubspot-auto-webinar-funnel-automation/) [Customer Advocacy/Escalation Engine](https://pipelineops.com/hubspot-customer-service-automation/) [Automated Accountability](https://pipelineops.com/hubspot-sales-team-automation/) [Lead Scoring Engine](https://pipelineops.com/hubspot-lead-scoring-automation/) #### Pipeline Ops Gilbert, Arizona (602) 536-5560 hello@pipelineops.com ![Academy_Badge_certifiedpartner-left-aligned-stacked-light-300x115](https://blog.pipelineops.com/hs-fs/hubfs/Pipelineops_November2019/Images/Academy_Badge_certifiedpartner-left-aligned-stacked-light-300x115.png?width=300&height=115&name=Academy_Badge_certifiedpartner-left-aligned-stacked-light-300x115.png "Academy_Badge_certifiedpartner-left-aligned-stacked-light-300x115") © 2022 Pipeline Ops (formerly Small Marketing Teams, LLC) | [Privacy Policy](https://pipelineops.com/privacy-policy/) ```json { "@context" : "http://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Josh Paul" }, "dateModified" : "September 25, 2020, 10:06:55 PM", "datePublished" : "2019-02-12 20:40:00", "description" : "Read on to learn quick and easy tips for building a chatbot that will positively impact every phase of your company's marketing and sales process!", "headline" : "Episode #21: How To Create A Chatbot That Turns Website Visitors Into Sales (Using HubSpot, Drift, Or Other Chat Tools)", "image" : { "@type" : "ImageObject", "url" : "https://cdn2.hubspot.net/hubfs/3861269/how-to-create-a-chatbot-for-marketing-and-sales-1.jpg" }, "mainEntityOfPage" : { "@id" : "https://blog.pipelineops.com/podcast/episode-21-how-to-create-a-chatbot-that-turns-website-visitors-into-sales-using-hubspot-drift-or-other-chat-tools", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://cdn2.hubspot.net/hubfs/3861269/Pipeline_Ops_logo_hubspot-sales-crm-consulting-1.png" }, "name" : "Pipeline Ops" } } ```